Saturday
Apr052014

Elastika (& Irene the stunt double)

Wednesday
Apr022014

Customer Aquisition Barometer

Customer acquisition is the lifeblood of companies. The very essence of customer acquisition requires the free exchange of information between consumers and the businesses that aim to convert them into customers. 

The DMA has partnered with McDowall to explore the processes and practices that make this happen in this inaugural benchmarking study, Customer Acquisition Barometer 2014. The aim? To provide marketers with clear and detailed insight into trends in acquisition channels, budget allocation, cost-per-acquisition and consumers’ expectations about engagement that are shaping the future of gaining new customers.

Pitching the big idea

Customer Aquisition

Telemarketing

Tuesday
Mar182014

Symmetry

Sunday
Mar022014

Charge of the Light Brigade

The Charge of the Light Brigade

Half a league, half a league,
Half a league onward,
All in the valley of Death,
Rode the six hundred.
'Forward, the Light Brigade!
Charge for the guns' he said:
Into the valley of Death
Rode the six hundred.

'Forward, the Light Brigade!'
Was there a man dismay'd?
Not tho' the soldiers knew
Some one had blunder'd:
Theirs not to make reply,
Theirs not to reason why,
Theirs but to do and die:
Into the valley of Death
Rode the six hundred.

Cannon to right of them,
Cannon to left of them,
Cannon in front of them
Volley'd and thunder'd;
Storm'd at with shot and shell,
Boldly they rode and well,
Into the jaws of Death,
Into the mouth of Hell
Rode the six hundred.

Flash'd all their sabres bare,
Flash'd as they turned in air
Sabring the gunners there,
Charging an army while
All the world wonder'd:
Plunged in the battery-smoke
Right thro' the line they broke;
Cossack and Russian
Reel'd from the sabre-stroke
Shatter'd and sunder'd.
Then they rode back, but not
Not the six hundred.

Cannon to right of them,
Cannon to left of them,
Cannon behind them
Volley'd and thunder'd;
Storm'd at with shot and shell,
While horse and hero fell,
They that had fought so well
Came thro' the jaws of Death,
Back from the mouth of Hell,
All that was left of them,
Left of six hundred.

When can their glory fade?
O the wild charge they made!
All the world wonder'd.
Honour the charge they made!
Honour the Light Brigade,
Noble six hundred!

by Lord Alfred Tennyson, 1854

Listen to an 1890 recording made by Tennyson on an Edison wax cylinder

Thursday
Feb272014

2050

Forsight, the research and development division of ARUP, has published an essay that depicts what the city and the skyscraper of 2050 will be like. If estimates are correct, there could be 9 billion people on earth in 2050, and density is really the only way cities will be able to cope with the population issues.